We recently worked with a company called Lallemand to produce a series of fliers. These fliers advertise three different products that assist in healthy soil and as a natural boost to a plant’s defence system. The fliers had to be easy to read and clearly laid out, so as to communicate information as easily as possible.
We chose clean crisp colours and a single large image to catch people’s eye, with the rest of the flier devoted to spacing out the text. This format is also consistent across the range of products, so that it is visually identifiable when you are looking at a Lallemand flier.